I'M LIAM.
A CREATIVE &
TECHNOLOGIST
TRYING TO MAKE SH*T
THAT I THINK (AND HOPE)
IS PRETTY DOPE...

I'M LIAM.
A CREATIVE &
TECHNOLOGIST
TRYING TO MAKE SH*T
THAT I THINK (AND HOPE)
IS PRETTY DOPE...

I'M LIAM.
A CREATIVE &
TECHNOLOGIST
TRYING TO MAKE SH*T
THAT I THINK (AND HOPE)
IS PRETTY DOPE...

I'M LIAM.
A CREATIVE &
TECHNOLOGIST
TRYING TO MAKE SH*T
THAT I THINK (AND HOPE)
IS PRETTY DOPE...

NO*
BILE

TECH
*NO
LOGY

NO*
BILE

TECH
*NO
LOGY

NO*
BILE

TECH
*NO
LOGY

NO*
BILE

TECH
*NO
LOGY

STARHUB

STARHUB

STARHUB

STARHUB

first up…

TO CELEBRATE INTERNATIONAL WOMEN'S DAY, WE DECIDED TO SHOW THE WORLD WHAT A MOBILE PHONE WOULD LOOK LIKE WITHOUT ANY INVOLVEMENT FROM WOMEN AND THEIR CONTRIBUTIONS TO TECHNOLOGY*



*SPOILER ALERT, IT LOOKED
AND WORKED LIKE SH*T

TO CELEBRATE INTERNATIONAL WOMEN'S DAY, WE DECIDED TO SHOW THE WORLD WHAT A MOBILE PHONE WOULD LOOK LIKE WITHOUT ANY INVOLVEMENT FROM WOMEN AND THEIR CONTRIBUTIONS TO TECHNOLOGY*



*SPOILER ALERT, IT LOOKED
AND WORKED LIKE SH*T

TO CELEBRATE INTERNATIONAL WOMEN'S DAY, WE DECIDED TO SHOW THE WORLD WHAT A MOBILE PHONE WOULD LOOK LIKE WITHOUT ANY INVOLVEMENT FROM WOMEN AND THEIR CONTRIBUTIONS TO TECHNOLOGY*



*SPOILER ALERT, IT LOOKED
AND WORKED LIKE SH*T

CASE * FILM *

WI-FI
BLUETOOTH
CALLER ID
CALL BUTTON?!
2G/3G/4G

WI-FI
BLUETOOTH
CALLER ID
CALL BUTTON?!
2G/3G/4G

WI-FI
BLUETOOTH
CALLER ID
CALL BUTTON?!
2G/3G/4G

THE
PHO
*NE

THE
PHO
*NE

THE
PHO
*NE

THE
PHO
*NE

NO*

NO*

NO*

NO*

IN
*ST
ORE

IN
*ST
ORE

IN
*ST
ORE

IN
*ST
ORE

this

next up…

all pioneered by women

GET

GET

GET

GET

HSBC

HSBC

HSBC

HSBC

CONSUMER BANKING IS NOTORIOUS FOR THEIR JARGON FILLED NONSENSE THAT NO-ONE UNDERSTANDS, LEAST OF ALL THE NEXT GENERATION.

SO HOW DO YOU, AS ONE OF THE WORLD'S BIGGEST BANKS, CONNECT WITH YOUNGSTERS WHO ARE INTERESTED IN STARTING THEIR SAVING'S JOURNEY?

CONSUMER BANKING IS NOTORIOUS FOR THEIR JARGON FILLED NONSENSE THAT NO-ONE UNDERSTANDS, LEAST OF ALL THE NEXT GENERATION.

SO HOW DO YOU, AS ONE OF THE WORLD'S BIGGEST BANKS, CONNECT WITH YOUNGSTERS WHO ARE INTERESTED IN STARTING THEIR SAVING'S JOURNEY?

CONSUMER BANKING IS NOTORIOUS FOR THEIR JARGON FILLED NONSENSE THAT NO-ONE UNDERSTANDS, LEAST OF ALL THE NEXT GENERATION.

SO HOW DO YOU, AS ONE OF THE WORLD'S BIGGEST BANKS, CONNECT WITH YOUNGSTERS WHO ARE INTERESTED IN STARTING THEIR SAVING'S JOURNEY?

BREAD

BREAD

BREAD

BREAD

this

this

this

this

SPEAK

SPEAK

SPEAK

SPEAK

their

their

their

their

LANGUAGE

LANGUAGE

LANGUAGE

LANGUAGE

WE PARTNERED WITH 3 MUSICIANS FROM THE REGION TO PRODUCE AN ORIGINAL HIT THAT TURNED BANKING JARGON -> -> SOMETHING ASPIRATIONAL.

WE PARTNERED WITH 3 MUSICIANS FROM THE REGION TO PRODUCE AN ORIGINAL HIT THAT TURNED BANKING JARGON -> -> SOMETHING ASPIRATIONAL.

WE PARTNERED WITH 3 MUSICIANS FROM THE REGION TO PRODUCE AN ORIGINAL HIT THAT TURNED BANKING JARGON -> -> SOMETHING ASPIRATIONAL.

WE PARTNERED WITH 3 MUSICIANS FROM THE REGION TO PRODUCE AN ORIGINAL HIT THAT TURNED BANKING JARGON -> -> SOMETHING ASPIRATIONAL.

next up…

CASE * FILM *

next up…

ULTIMATE

ULTIMATE

ULTIMATE

ULTIMATE

STARHUB'S NEW CLOUD GAMING SOLUTION IS AMAZING. THERE'S JUST OOONNNEEEEE TIIIINNYY PROBLEM…

STARHUB'S NEW CLOUD GAMING SOLUTION IS AMAZING. THERE'S JUST OOONNNEEEEE TIIIINNYY PROBLEM…

STARHUB'S NEW CLOUD GAMING SOLUTION IS AMAZING. THERE'S JUST OOONNNEEEEE TIIIINNYY PROBLEM…

SO TO CONVINCE THE ELITE THAT CLOUD GAMING IS AS GOOD, IF NOT BETTER THAN THEIR HIGH POWERED COMPUTER - WE SENT INFLUENCERS A PC TO UNBOX.


EXCEPT IT WASN'T A HIGH POWERED PC…

SO TO CONVINCE THE ELITE THAT CLOUD GAMING IS AS GOOD, IF NOT BETTER THAN THEIR HIGH POWERED COMPUTER - WE SENT INFLUENCERS A PC TO UNBOX.


EXCEPT IT WASN'T A HIGH POWERED PC…

SO TO CONVINCE THE ELITE THAT CLOUD GAMING IS AS GOOD, IF NOT BETTER THAN THEIR HIGH POWERED COMPUTER - WE SENT INFLUENCERS A PC TO UNBOX.


EXCEPT IT WASN'T A HIGH POWERED PC…

SO TO CONVINCE THE ELITE THAT CLOUD GAMING IS AS GOOD, IF NOT BETTER THAN THEIR HIGH POWERED COMPUTER - WE SENT INFLUENCERS A PC TO UNBOX.


EXCEPT IT WASN'T A HIGH POWERED PC…

RIG

RIG

RIG

RIG

->

GAMERS DON'T
TRUST
THAT
CLOUD GAMING WORKS

GAMERS DON'T
TRUST
THAT
CLOUD GAMING WORKS

GAMERS DON'T
TRUST
THAT
CLOUD GAMING WORKS

THE

THE

THE

THE

STARHUB

STARHUB

STARHUB

STARHUB

INSTEAD WE SENT THEM HUMBLE, LOW-POWERED DEVICES TO PROVE THAT CLOUD GAMING WILL GO TOE-TO-TOE WITH EVEN THE MOST POWERFUL OF COMPUTERS.

INSTEAD WE SENT THEM HUMBLE, LOW-POWERED DEVICES TO PROVE THAT CLOUD GAMING WILL GO TOE-TO-TOE WITH EVEN THE MOST POWERFUL OF COMPUTERS.

INSTEAD WE SENT THEM HUMBLE, LOW-POWERED DEVICES TO PROVE THAT CLOUD GAMING WILL GO TOE-TO-TOE WITH EVEN THE MOST POWERFUL OF COMPUTERS.

INSTEAD WE SENT THEM HUMBLE, LOW-POWERED DEVICES TO PROVE THAT CLOUD GAMING WILL GO TOE-TO-TOE WITH EVEN THE MOST POWERFUL OF COMPUTERS.

SEE HOW WE DID IT *

next up…

MASTERCLASS

MASTERCLASS

MASTERCLASS

MASTERCLASS

IN SINGAPORE THERE'S A COMMON MISCONCEPTION THAT THE ONLY THE ELDERLY GET SCAMMED ONLINE.


BUT WITH THE MAJORITY OF SCAMS HAPPENING TO THE YOUNGSTERS, HOW DO WE CONVINCE THEM TO SIGN UP FOR STARHUB'S ANTI-SCAM MOBILE PRODUCTS?


IN SINGAPORE THERE'S A COMMON MISCONCEPTION THAT THE ONLY THE ELDERLY GET SCAMMED ONLINE.


BUT WITH THE MAJORITY OF SCAMS HAPPENING TO THE YOUNGSTERS, HOW DO WE CONVINCE THEM TO SIGN UP FOR STARHUB'S ANTI-SCAM MOBILE PRODUCTS?


IN SINGAPORE THERE'S A COMMON MISCONCEPTION THAT THE ONLY THE ELDERLY GET SCAMMED ONLINE.


BUT WITH THE MAJORITY OF SCAMS HAPPENING TO THE YOUNGSTERS, HOW DO WE CONVINCE THEM TO SIGN UP FOR STARHUB'S ANTI-SCAM MOBILE PRODUCTS?


SCAM

SCAM

SCAM

SCAM

STARHUB

STARHUB

STARHUB

STARHUB

SEE HOW WE DID IT *

YOU HIRE AN ETHICAL HACKER TO SHOW JUST HOW EASY IT IS TO SCAM THE YOUNGER GENERATION

YOU HIRE AN ETHICAL HACKER TO SHOW JUST HOW EASY IT IS TO SCAM THE YOUNGER GENERATION

YOU HIRE AN ETHICAL HACKER TO SHOW JUST HOW EASY IT IS TO SCAM THE YOUNGER GENERATION

YOU HIRE AN ETHICAL HACKER TO SHOW JUST HOW EASY IT IS TO SCAM THE YOUNGER GENERATION

next up…

FIRE

FIRE

FIRE

FIRE

While most beers claim to help refresh the exterior heat, we introduced Tiger Crystal as the one brewed for what burns inside of us: our inner fire. Whether you’re a rock star, a top athlete or just a regular dude in a karaoke bar, we all have a moment when our own individual version of mojo comes blazing out.

While most beers claim to help refresh the exterior heat, we introduced Tiger Crystal as the one brewed for what burns inside of us: our inner fire. Whether you’re a rock star, a top athlete or just a regular dude in a karaoke bar, we all have a moment when our own individual version of mojo comes blazing out.

While most beers claim to help refresh the exterior heat, we introduced Tiger Crystal as the one brewed for what burns inside of us: our inner fire. Whether you’re a rock star, a top athlete or just a regular dude in a karaoke bar, we all have a moment when our own individual version of mojo comes blazing out.

INNER

INNER

INNER

INNER

TIGER BEER

TIGER BEER

TIGER BEER

TIGER BEER